AAA Life Insurance Company Review

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You probably know AAA, or Triple A, for its roadside assistance and other benefits for drivers.

But the American Automobile Association excels in far more than assisting drivers.

While you may associate the organization with auto products, AAA is also a popular life insurance provider.

If you’re curious to see how AAA Life Insurance Company compares to other top life insurance carriers in America, stick around.

This review digs into AAA’s history, financial performance, and products to help you decide if it could be the right company for you.

Quick Links

  1. History
  2. Ratings
  3. Products
  4. Company Summary

Our AAA Life Insurance Company Review

aaa life insurance company logoAAA’s history dates back to 1902, when a group of motor clubs decided to concert their efforts, forming the American Automobile Association to benefit the owners of the 23,000 cars on the road.

Over the last century, AAA has fought for drivers, advocating for better roads, supplying maps and travel recommendations, creating course material for safe driving, and even petitioning the federal government for fair gas prices.

They are perhaps most famous for their roadside assistance program, which helps members nationwide when they find themselves in a bind on the road.

After successfully serving drivers for the better part of a decade, AAA decided to branch into other areas.

In 1969, AAA began extending life insurance products to consumers nationwide in an attempt to not only take advantage of its already well-known brand and market share and add another layer of convenience and affordability to its growing customer base.

Today, AAA Life Insurance Company, headquartered in Livonia, Michigan, serves more than a million loyal consumers, with products ranging from life insurance to travel insurance and a host of options in between.

They’re also committed to making a positive impact, contributing to the American Heart Association, the American Red Cross, the American Cancer Society, and more organizations.

Financial Strength and Ratings

AAA has an impressive history of serving its customers and the community at large, but there’s more to assessing the company’s viability than looking at its past.

We can also turn to AAA’s credit ratings and financial performance.

Credit ratings measure a company’s likelihood of being able to meet its financial obligations, which is crucial when you purchase life insurance.

AAA has an “A” rating from A.M. Best, suggesting their financial health is excellent.

AAA Life is also rated by the Better Business Bureau, who gives the company an A+ rating.

The company has over 1.3 million life insurance policies in force and wrote $407,624,304 in premiums in 2017.

Having only been in the life insurance business for 40 years, AAA is not yet one of the elite life insurance providers in the marketplace.

However, by taking advantage of the brand already built and giving consumers what they need where their property and casualty agent can’t, they are continuing to grow.

With that in mind, let’s take a look at AAA Life’s policy options to see if they could benefit you.


AAA offers a variety of life insurance policies to meet your unique needs, including:

  • Term
  • Universal
  • Whole

We’ll explore the specifics of each of these policies below.


Beginning with their term life insurance products, AAA offers two policy options: ExpressTerm Life and Traditional Term Life.

Traditional Term Life

The traditional term life product is comparable to what most life insurance companies offer: a simple and straightforward life policy which is fully underwritten.

This means you’ll need to complete a physical, have your medical history and motor vehicle report checked, and wait up to a few weeks to get insured.

Here are some key features of the Traditional Term Life Insurance product from AAA:

  • Death benefits ranging from as low as $100,000 up to $5 million or more
  • 10-, 15-, 20-, 25-, and 30-year term options
  • Optional Return of Premium rider

ExpressTerm Life

The other option, ExpressTerm Life Insurance, is more innovative, something few other companies offer.

This policy comes with the same term options as the fully underwritten product, but with little to no underwriting and no medical exam.

It can be purchased entirely online from start to finish, and as long as you are accepted, you could get instant coverage.

ExpressTerm life policies come with a death benefit ranging from $25,000 to $250,000.


If you’re looking for a more permanent solution, AAA offers two universal products.

The LifeTime Universal insurance product is their most basic permanent product, allowing you to secure a life insurance policy for the rest of your life, with death benefits as low as $100,000.

Typical riders, like Waiver of Premium, Accident, and even Children’s Term are available, though they may cost more.

Your premiums are locked in from day one, and your policy may accumulate cash value.

For the more growth-minded individual, the Accumulator Universal Life option may be more suitable.

These policies start at $100,000 as well and give you the ability to earn more cash value.

You can also change your premiums and the amount of coverage as you go, which could mean higher rates down the road.


AAA also offers both a basic whole life policy and a guaranteed issue product, meaning you cannot be turned down.

The Simple Whole Life Insurance choice is a standard policy with a $5,000 – $75,000 death benefit, guaranteed to remain the same for the rest of your life.

There is no medical exam, and premiums stay level, but you must apply with an agent.

The policy’s cash value also grows over the length of the policy.

Finally, AAA’s Guaranteed Issue product is a final expense policy ranging from $5,000 to $25,000.

Your rates are secured when you purchase this no exam policy, and you can apply on the company’s website, by phone, or via mail.


As mentioned earlier, AAA offers a wide variety of products to meet people’s daily needs, like online savings and retirement accounts, travel planning resources, and home, auto, and travel insurance.

Additionally, AAA Life Insurance Company offers Accident Insurance and a series of Annuities.

While you don’t have to be an AAA member to get life insurance or annuities from the company, their accident insurance is exclusive to members.


To recap, here are some of the best features of AAA Life Insurance Company:

  • Financial stability: AAA’s reputable history and financial strength ratings represent a thriving company you can depend on for your life insurance.
  • No exam coverage: While most companies require a medical exam, you can often skip the doctor’s appointment and blood test with AAA and get instant coverage online.
  • Policy size: Some of AAA’s policies, particularly their traditionally underwritten term life products, have high maximum death benefits compared to competitors.
  • Product lineup: AAA provides consumers with a variety of temporary and permanent solutions, as well as additional riders and tools.
  • Membership benefits: AAA members can tap into a number of benefits, like policy discounts and access to accident insurance.
  • Transparency: Many providers fail to provide details about their policies, whereas AAA provides sample rates, online quotes, and policy comparison resources.


While the pros far outweigh the cons, there are a couple of potentially negative factors to consider about AAA.

  • Whole life limits: AAA’s whole life policies are basically final expense policies. With a maximum death benefit of $75,000, whole life coverage is limited.
  • Cost: While AAA does out-compete some providers, it isn’t always the most affordable option. You may fair better with the alternatives above.

Final Thoughts

AAA is a household name thanks to its auto services, and its life insurance is becoming more popular with every year.

With offices located in all 50 states and an ExpressTerm policy you can buy directly on the company’s website from the convenience of your home, AAA is a future-forward company worth considering.

Whether you’re looking for term life insurance or a more permanent product, AAA just may have the solution you need.

All it takes is a few moments to compare quotes from AAA and other top life insurance providers.

With rates in hand, you can make an informed decision on whether or not AAA is the best company to protect your family.

AAA Life Insurance Company Review

(888) 422-7020
17900 N. Laural Park Dr.
Livonia, MI 48152-3985

Company Name (and subsidiaries)

  • American Automobile Association (AAA) (Parent)
  • AAA Life Insurance Company of New York


Jason Fisher

Jason Fisher is the founder and CEO of, LLC. and a multi-state licensed life insurance agent who has helped over a million Americans seek out affordable coverage, compare quotes, or get their family and businesses covered.